Got Game: How the Gamer Generation Is Reshaping Business Forever
Beck, John C.
1578519497
Hardcover

Got Game: How the Gamer Generation Is Reshaping Business Forever

1
FORT536379
RB - Business - General Business

Got Game shows how growing up immersed in video games has profoundly shaped the attitudes and abilities of this new generation. Though little-noticed, these ninety million rising professionals, through sheer numbers, will inevitably dominate business - and are already changing the rules. While many of these changes are positive - such as more open communication and creative problem-solving - they have caused a generation gap that frustrates gamers and the boomers who manage them. Got Game identifies the distinct values and traits that define the gamer generation - from an increased appetite for risk to unexpected leadership skills - and reveals management techniques today's leaders can use to bridge the generation gap and unleash gamers' hidden potential.
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